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Maretus
@maretus.eth
If you’re bullish on Moxie, it shouldn’t be because of today’s free rewards (though they’re a nice bonus). The real reason to be bullish is what’s coming later—Moxie’s introduction of a new advertising model. Moxie Promote will introduce what I’ll call pay per action (PPA) advertising. If you’re at all familiar with Google, you will likely have heard of pay per click (PPC) advertising. It’s their main product and primary revenue stream. Moxie Promote is creating a similar product on Warpcast. This will give creators and channel owners a more direct path to monetization. If you have a large enough audience, you can bet advertisers will want to reach them and Moxie Promote will make this happen at the protocol level. Having spent most of my career in online advertising, I know how massive PPC is and I believe PPA could be just as big. This is why I’m bullish on Moxie. https://warpcast.com/betashop.eth/0x3e4a9e8d https://warpcast.com/maretus.eth/0x6ec40c39
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Stuart
@olystuart
I just hope it doesn't start becoming littered with ads... That could destroy FC. But I always wondered how they were going to monetize FC to pay back their investors, it's going to come one way or another, unfortunately.
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Kenji
@kenjiquest
Thanks Maretus for this take. I think it's really important people read it and understand it. They don't have to just simple agree, but at lease use it as a point to ponder on when measuring up Moxie. To my frens - this is actually really important news for people who see Farcaster beyond just airdrops and I'm tagging you in here because I think you have a reasonable rep and reach... you have been building your accounts and character - and that is important. Just like what I am doing with my podcasts. This could be something for us to consider beyond just day to day reward chasing. Audience building is key. @eiteengo @non07777.eth @nikomfer.eth @taylorwebb.eth @nutellacrepe.eth @chii-ka @burrrrrberry @pichi I think casters with personality and a strong following may do well under this scheme.
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Joelle LB
@joellelb
woah this is bullish af! Could really kick off the next mass onboarding phase
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borst
@borst.eth
nice dude. thanks for sharing and writing this up. who, advertiser-wise, do you think would start here?
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nuel.
@nuelprime
creators and channel owners is quite a small percentage of the people on moxie not everyone has audience, most people in fact ARE the audience
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joshisdead.eth
@joshisdead.eth
Imagine if CT heard about this haha! They know how valuable tihs system is!
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yerbearserker.base.eth 🧉🎯
@yerbearserker
You had me at hello. Also.. which DMs are best to slide into? Here (& ping you?) or Discord (& ping you?) lol Got some things ironed out & ready to rock & roll 😉
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Purpleman.base.eth 🎩
@jenson
You are wise beyond your years Maretus.
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TaylorWebb.eth Ⓜ️💜
@taylorwebb.eth
Yes 100% agreed. I feel like few understand this currently.
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Smash Thunder Stone 🎩🏹🧾
@smashthunderston
Bullish
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sukiyaki
@sukiyaki-kai
https://media.tenor.com/zo1b1txDFXgAAAAC/carotte
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Eren🎩
@baeshy.eth
OH WOWOW JUST MADE ME MORE BULLISH
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Eduxdux
@eduxdux
I hope they filter the ads properly because I've seen a lot of scam ads on X
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HELP_ME🎩👾Ⓜ️
@kopasamsu
Be bullish on Moxie for the upcoming PPA advertising model not just todays rewards.
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Mohid Ahmed
@mohid
Appreciated
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Tawsifnation
@tawsifnation
Moxie Promote’s PPA model promises enhanced advertising effectiveness.
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hermano.base.eth
@megajayar
moxie Promote sounds like a game changer 👀
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logonaut.eth 🎩 ツ ↑ 🍖
@logonaut.eth
This is such helpful insight, thanks
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Imran Hossain 🎩🔵⛓Ⓜ️
@imran07
I'm excited about the potential of Moxie Promote and its pay-per-action (PPA) advertising model.
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