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Lior
@lior
Should a brand build their audience on Farcaster these days ? We've seen DAU and overall activity going down dramatically, and it feels like we are the same group of ppl hanging out with ourselves. Speaking to several brands who look to build their community and grow their audience, and what was a clear YES, now seem to be....depends ? If you are a brand looking to build a long term bran identity and gather a solid community around you - ABSOLUTLY YES - there is no better place then building on open social graph, and Farcaster is currently the leading place to build a crypto native audience. If you have a very short-mid term goals - NOT sure - it might be that you won't be able to grow dramatically while the market goes side ways and no "new blood" is flowing in. What's your take
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Monteluna
@monteluna
@dwr.eth mentioned before that Farcaster atm has one of the best audience reaches before. I'm sure on a per dollar basis (basically the cost of minting a new account), this is the cheapest engagement you can buy on the internet. Note other social networks demand payment for any reach beyond followers.
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Sandiforward
@sandiforward
I use discord often albeit really disliking the platform many times to join a community. I don't know if the channel matters if the proposition and purpose of Community matters to you as a user. If you expect the channel and it's user base to do the work for you, you won't get what you are after. Same goes for quests on Galxe and the likes, if you rely on the channel for the questoors you want get the users you want.
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Iggy
@iggy
Where are you tracking DAU/activity?
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Apurv
@apurvkaushal
Think FC is still great for 0-1 journeys when you looking to onboard crypto native web3 users. Much less noise, high approachability... But agree overall with what you mentioned.
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Ben 🟪
@benersing
Yes, and they need to take a long term perspective.
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