Giuliano Giacaglia pfp
Giuliano Giacaglia
@giu
Surprisingly high churn for Apple TV+ https://i.imgur.com/N9M8v6l.jpg
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Peter Kim pfp
Peter Kim
@peter
I've been subscribing to Apple TV only for certain shows (Ted Lasso, Trying) then I immediately unsubscribe
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Gabriel Ayuso pfp
Gabriel Ayuso
@gabrielayuso.eth
Apple TV+ has some great shows but nothing that keeps you subscribed after you're all caught up. I like Ted Lasso, Mythic Quest, Acapulco, For All Mankind and Severance.
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Garrett pfp
Garrett
@garrett
Not enough content on Apple probably contribute to higher churn
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maurelian pfp
maurelian
@maurelian.eth
Interesting.I assume thereโ€™s a very high trial initiation rate since IIRC thereโ€™s a couple months free included with the most popular devices in the world
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Victor Ma ๐Ÿงพ pfp
Victor Ma ๐Ÿงพ
@vm
free trials i'd bet, they also just announced a price increase
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Michael Pfister pfp
Michael Pfister
@pfista
Theyโ€™re raising pricing on Apple one tooโ€ฆ
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Kurt pfp
Kurt
@kurtlarsen.eth
For me, that subscription only gets fired up when Ted Lasso releases
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Avi ๐Ÿ’™ pfp
Avi ๐Ÿ’™
@savvyavi
The free trial is a big reason for Apple churn
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Sam Iglesias pfp
Sam Iglesias
@sam
itโ€™s probably because every iOS device comes with a free trial
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missjenny pfp
missjenny
@missjenny
not surprised by this -- i am too lazy to do the work of cancelling and re-subscribing but apple tv i watch for specific shows i am interested in. all the rest of my subs have tons of stuff that i -- and more importantly, my kid -- stick around to watch.
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Graham Siener pfp
Graham Siener
@gsiener
Does this consider people who stop after the free with any Apple purchase trial?
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Pete pfp
Pete
@corporatefilth.eth
Apple TV has a pretty nice interface, itโ€™s a shame about the selection though
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vhawk19.eth pfp
vhawk19.eth
@vhawk19
I also wonder why people would take up netflix with ads. 5 mins ad for every 1 hr of content for a mere 20-40% discount doesn't appeal to me.
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Blu pfp
Blu
@blutoshi.eth
Free trial. Probably better now with more shows.
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Ryan Heger pfp
Ryan Heger
@ryanheger
Not a deep bench of content and the content they do have is hyper bingeable
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Les Grossman pfp
Les Grossman
@prez
Q4 2020 though it seems? Apple improved a lot since imo
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Nathan Landman pfp
Nathan Landman
@nathan
Speculations on what gives? Iโ€™d imagine target demographics.. their content is quite good otherwise!
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