Mags
@mags
Meeting with a web3 CEO to help brainstorm partnership strat and thinking my approach might make a good blog post. Would folks be interested? My framework- partnerships must meet min 1 of 4 criteria, w/ various watchouts & best practices for each: - build brand equity - generate $ - increase user value - expand reach
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miketrap
@miketrap
My admittedly cynical view: Most "partnerships" are useless, most "partner strategy" is bullshit. Usually better to focus on doing some kind of deal together, then - if you succeed - focusing on how to replicate and scale the approach you uncover. YMMV, and offered with humility.
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yunggucci (Max) | safary.club
@maxtaylor
interested!
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Martin
@themlpx
definitely keen to read, my general idea is simply - partnership must lead to a result that's aligned with the company's OKRs/focus metrics, which usually ends up being aligned with the 4 you've listed
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jake
@jklb.eth
The “increase user value” part is the most compelling / interesting to me 👀
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kagami 🎩
@kagami
would be really interested in the different ways to increase user value, some potential examples of each, and a few newer ideas brands may be using
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Juan and Only
@juan
yes pls
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MC10 | Bankless Consulting 🎯
@mc10
Address complementary gaps in capabilities.
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Vyara
@vyara
interested ! What love your pov on the role of shared values/fit as well
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Matei
@no
Keen to read Addition: be win win; approached as a trust equity exercise
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