Martin

@themlpx

73 Following

69 Followers

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Remote work is good and all but does anyone feel like it’s still better to be in the same time zone as the majority of your teammates or at least a high degree of overlap, esp as a team lead?

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The biggest problem with builders being heavily incentivised to create a new chains is that it creates a low hanging opportunity for other builders to copy paste what exists on other chains to the new chain instead of building net new applications or experiences

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“Marketing is warfare — not wordfare” You need a proper strategy and with the weapons to back it if you want your product to cross the chasm

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I used to lean very heavily towards the “ux is the reason we lack adoption” camp when I first got into crypto But after understanding how the path to adoption was like for other industries/apps, and seeing Axie infinity take off, my view has changed

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Memes have value The only reason we’re think that they don’t is because there hasn’t been a good way to financialize internet culture Post something online, goes viral, millions use it, reference it, get intangible benefits but the current web doesn’t allow for value accrual

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Tomorrow is my last day at Nansen, where I was leading content & comms From the highs of the bull market to the depths of the bear, the last 28 months have been a rollercoaster ride Sharing my reflections and appreciation for the opportunity of a lifetime

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Probably the earliest I’ve been to an app https://early-or-late.fly.dev/fid/1955

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Crypto is the purest form of human expression There’s no market more open and accessible than crypto. Anyone can create a new token and can freely trade any token. This leads to a market that will always index towards what people care about and their fundamental desires

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Thoughts on how the largest crypto applications can be built in the next 5 years

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Quick thoughts on airdrops by blockchains Wrote most of it down when STRK happened but only just getting around to publishing it Would love any comments and discussions on the topic if anyone has any thoughts!

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Farcaster is doing everything right imo - Channels > traditional hashtags - Frames is genius - Tiny payment alleviates bots - Engagement and usage is organic and not incentive driven

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PSA to DeFi, more specifically DEX founders The value of your DEX to end users isn't that it's decentralized, self-custody or even liquidity The core value to 99% of your user base is the ability to get into opportunities early - Memecoins - New tokens Craft your messaging accordingly

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do people write threads over here or is it mostly single casts with a screenshot of longer form text?

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A big mistake I often see crypto teams make: building for the masses too early Your protocol is not for everyone, and it shouldn't be. Ironically, most teams that try to build for the masses too early will fail because of it.

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I’ve decided to share more of my thoughts on marketing, product and growth in crypto this year Will be writing long form on substack but sharing key points here. Which channel would be best for it? I know there’s a product channel

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Decided to write more publicly this year and share my thoughts on all things marketing, product and growth in crypto CT doesn’t feel like the right crowd - everyone’s chasing money so will be sharing it over here. Not sure what’s the best channel though?

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A common mistake in the space is the lack of product positioning & understanding of who your users are Stems from the fact that decentralised permissionless apps = everyone can access and use it. BUT just because they can doesn’t mean they want to/will and that’s okay.

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What are some of your biggest lessons learnt in 2022?

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With the number of crypto newsletters and news aggregators now, what are some gaps left in the market for a new newsletter to focus on? May or may not be crowdsourcing ideas for myself

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% of APE Coin in staking pools up almost 3x the amount in CEXes since the launch of their official pool https://i.imgur.com/oZwPOS8.png

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