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Dan Romero pfp
Dan Romero
@dwr.eth
A lot of chatter recently about Farcaster, marketing and expanding beyond crypto I have yet to see a crisp definition of: 1. What problem does Farcaster solve for people outside of crypto today? 2. What evidence exists that existing at-scale free social networks and paid creator tools / platforms are insufficient in serving these people? 3. Assuming this population exists, what channel (i.e. tactics) do you market Farcaster to said people? I'm not asking for free work, fwiw. It's our job to figure to this out (we don't have an answer for this question ourselves). But hiring a "marketing team" when you don't have an answer to this question is not going to solve the problem. Marketing works great when you have a clear value prop and target market and channel.
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WebOfTrust pfp
WebOfTrust
@weboftrust
1. social media trends have been moving from text to audio/video eg tiktok, yt short, listening/watching feels better compared to reading when consuming new content. 2. warpcast and other clients support this feature but the cost of onboarding is higher, also video consumes huge space and users need to pay for this, this is not the case with other platform. 3. full ownership of the profile is unique in Farcaster but those active and generating traffic on other platform cant even do a simple Fourier transform, selling "ownership" to them is close to impossible 4. and on ground level, you need a wallet, there is huge progress but still many are afraid of storing seeds. identity, ownership, decentralisation and deSocial, apart from you, me and thousands of others on this platform, no one gives fk
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WebOfTrust pfp
WebOfTrust
@weboftrust
on 4 - I love the Session App but every time I recommend this app to someone, they show their disagreement because one needs to store their hexadecimal ID. To me, its something small but to others its a deal breaker.
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EdisonChen不是陈冠希 pfp
EdisonChen不是陈冠希
@edisonchen
You are one of the best answers I have seen
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