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bry
@brykayne
Looks like active transacting addresses on @zora are down WoW since March 2024. @zora's app is pretty sweet. Creators can create onchain in seconds. Collectors can collect creations with Apple Pay in seconds. ...but why? 👉 Why would a creator want to take advantage of blockchain tech? what's in it for them? 👉 Why would a collector want to mint? what can they do with mints after they've collected? 👉 And, most importantly: why Zora? My guess is the WoW declining txns since March's highs are partially a result of unclear answers to these questions from top of funnel marketing through the product experience, across all products (web, app). Now that @zora has a consumer app that warrants growth, hammering home answers to these questions across the experience, from consideration through engagement is vital. Caveat: This data may be incorrect/not updated, I pulled this chart from this awesome Dune dashboard by @jhackworth https://dune.com/jhackworth/zora-network
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tiny
@tinyrainboot
well they also reduced the mint fee even further so we get even less, following rodeo’s launch. personally i’m feeling very burned out and disincentivized
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