Venkatesh Rao ☀️
@vgr
Straw poll: If you spend $100 on basic new product development effort, how much do you think is reasonable to spend on market development (including market research, promotion etc)? Don’t get hung up on boundary fuzziness or precise inventory of what goes in each bucket. Ballpark it…
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Eric Platon
@ic
Wondering whether it depends on the industry / domain. If there is a lot of competition, perhaps there is a knob to tune between going burn-fast without market research, or burn anyway but slowly and higher chance to avoid patent trolls, etc.
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