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welter
@fun
nikita bier's "explode" app is textbook for growth hacking 1) made imessage app (increases viral coefficient by making the core feature "share with friends") 2) uses app clips (increases top-of-mind awareness on lock screen) 3) haptics (makes app feel good, good use of phone vibration) 4) onboarding flow ensures user adds "explode" to top of imessage apps, before using app (increases stickyness) 5) onboarding flow requires user to send text to friend, then says "send 2 more texts for 1 month free" (increases viral coefficient) 6) abstraction of $7.99/mo payment (increases conversions by decoupling pain of payment with pleasure of the app)
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Payment Bot
@paybot
@fun, you just received 5 DEGEN from @jiok!
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ebeezy
@ebeezy.eth
Buuuuut.. hear me out.... he has a cult following and stardom to launch something that instantly goes viral. He put in the work and earned that capability. Layer on the growth hacks and yes, it pops tf off If I released Explode instead of him, it would have like 3 users and 2 would be my cofounders 😭 Its a great app nonetheless and lots to learn
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sam
@saliba.eth
I was on the team that bought TBH and worked with him briefly at FB. The guy is made for this stuff. He’s loaded with ideas and natural energy for driving organic growth. The bureaucracy of FB stifled his skills. Nice to see him shine.
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dusan.framedl.eth
@ds8
/microsub tip: 1991 $DEGEN
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dusan.framedl.eth
@ds8
/microsub tip: 510 $DEGEN
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jd 🌺
@jdl
do we really call this growth hacking. is it not just good business
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tyler ↑
@trh
I just imagine that this app is a commercial for his consulting services (and another quick sell).
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