Founders

4 different founders have reached out to us this month for help with their "story" (both used that word)

we started working with 2 of them:
1. software/gaming company (100+ FTE) revamping their about/careers page to recruit top talent

2. YC-backed dev tool launching soon with a 'manifesto' written to acquire users & hire founding engineers

selling anything (be it a product or an open role) is downstream of a clear, compelling, and credible story

yes distribution is everything
but bad stories don't get distributed
good products do but they tell their own story
sometimes that story is not aligned with the story the team tells
it all gets easier when story/product are not only aligned
but each makes the other stronger

it's probably something like this (I'll try to come back to this with a better graphic later)

This is the alt account of Sister Hazel. Writings at https://powerlaw.systems. Curating https://protocol-particles.github.io.

Distribution is everything. Though I am not as convinced about public story telling. You basically shout into the ether like anyone else.

What I keep thinking about is an intimate relationship with a single power user who loves the product. The story you tell people in order to find this person makes all the difference.

And the problem is that you need to be "in the room" where it happens.

FID 1580 | Husband + dad (x2). Building @ SkillsEngine. Product, design, code, art, philosophy, systems.

our project minimums are $12K for ~6 weeks of work including a positioning  sprint

What do you charge for a project like that?

Yet, at FC they don't believe in this marketing BS - wth is a story and wth do they need one? They've got code... 

PS devs all over the world jump to defend them... now! 😅