Wrong. The way to grow the number of consumers in crypto is to do MARKETING. You can make these apps as “entertaining” as you want but no one is going to even care given the stigma surrounding the space. Not sure why all tech people are allergic to marketing when the greatest tech company (Apple) got to where it’s at because of great marketing.

You can't market technology.

You market something people can use to solve problems.

to that point Apple marketing always was problem-centric, not about the tech

+1

@esteez.eth reminded me this essay existed this week

Strong social presence 🧊🧊🧊
Building /icebreaker, /farcon-nyc

+1

@esteez.eth reminded me this essay existed this week

https://medium.com/@stewart/we-dont-sell-saddles-here-4c59524d650d

Marketing is a tax you pay for failing to solve user problems.

“Why am I buying this?”
“Because it was marketed.”

Consumer Crypto

Blockchain & Development Nerd 🤓 build, develop and operate Farcaster solutions @ dtech.vision also love tech, decentralization, fitness and oldschool rap 😎

yes, an average internet user cannot tell the difference between tcp / http / ftp

the technology ≠ usecase

people want to transact, earn, learn, share, entertain

they didn’t care about the internet, and they won’t care about crypto

yes, wholeheartedly agree

https://warpcast.com/tanishq/0xefbb2837

Couldn’t agree more! Utility can be marketed

Isn't solving problems one of the core tenants of technology though?

Farconic

Here’s something that solves your desire to own iconic buildings and become a mayor: /farconic

I can agree with this. It’s like take the Apple Super Bowl commercial where they introduced the Mac. That wasn’t about the Mac so much as it was about what you could DO with the Mac. That’s what Tim Cook can never get right and Steve Jobs understood. He knew how to sell you the experience.

Wrong again, you can market anything. If it has a title, it can marketed, if it was designed it can be marketed. If you can tell someone else about it, it can be marketed.