Should we rebrand Warpcast to Farcaster?

We separated Warpcast (the app) from Farcaster (the protocol) a few years ago. 

We've heard from many new users that this is very, very confusing. People hear about Farcaster, search in the app store, can't find anything called Farcaster and then churn.

I agree this is a real problem, but flip-flopping from Farcaster to Warpcast back to Farcaster is a tough look. Just spitballing, but maybe just have multiple apps? Launch an 2nd app called Farcaster that is initially just a clone of the Warpcast app that is open-sourced without some proprietary features like the ability to buy Warps. Think of it like Chrome & Chromium. This would also allow Warpcast to evolve into a more professional/paid version like TweetDeck with stuff for pro-users with cast-scheduling, helpdesk/brand management, auto attendant for DMs, keyword search term monitoring, AI copilots etc.

Software Engineer @ Cadence Design Systems. B4: Stanford EE / Illinois ECE

On the flip side, our number one request for the last 6 months has been focusing on user growth.

Not noticing qDAU moving, either.

BlueSky has no issue with either. Likely have hit the ceiling on crypto natives and the team is moving to find its second audience fast.

Hasn't qDAU always been the goal? (emphasis on the q)
Becoming the next Clubhouse or Friend.tech would juice user count and then inevitably crash from the sugar high. Airchat might be a better analogy for high-SNR people, same with Substack Notes.