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Jamie Parmenterš©
@jamiep.eth
Oh wow, Universal and TikTok have come to a deal! I never thought I'd see the day! š¤£. VERY interested to know what the agreement entails and how artists will now be compensated... https://www.musicbusinessworldwide.com/universal-music-and-tiktok-strike-new-licensing-deal/
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camarilla
@camarilla
I know one side got the better deal.
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Jamie Parmenterš©
@jamiep.eth
The terms are going to be interesting...and this could create a massive wave of other labels and musicians wanting a better deal with the platform and social channels in general.
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camarilla
@camarilla
Definitely. I like to criticize the Cartel but this is W for artists overall. Hopefully UMG artists don't get any specific favour but like you said the deal will likely become standard in due time.
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