androidsixteen on Warpcast

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androidsixteen pfp

@androidsixteen.eth

Was talking to a founder friend yesterday who has looked into using FC as part of their gtm (they are a crypto infra co) He said the team came to the conclusion that 80% of the folks they could target here, they can get by targeting CT, hence it would be mostly redundant spend with little ROI I countered that it’s not the intersection that matters, but the difference. Meaning — the 20% of folks that are active here, but not active on Twitter, are the highest value cohort Reason being — it’s a different culture. This culture values authenticity and showing up for each other more than the general crypto population. Smaller quantity but much higher quality He grokked it but I could tell it would still be hard for him to get buy-in from the rest of his team. Sadly, I think this realization doesn’t scale well, but needs to be experienced or learned via wom from a trusted party Not sure how best to communicate “the vibes” other than one person at a time cc @kia.eth the resident vibe lord

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kia pfp

it's all about that vibe

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Dan Romero pfp

How do you GTM on Twitter today?

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Jorge Pablo Franetovic 🎩 pfp

Jorge Pablo Franetovic 🎩

it’s tricky to just show up here and start launching a GTM strategy right away imo. you need to be on the trenches for a while. get to know people. talk to them. get to know the special culture by yourself and that’s work

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Ben - [C/x] pfp

The concept of segmenting and profiling purchasers by community is still incredible nascent. I don’t know anyone prioritizing it in gtm The market will come around.

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ccarella pfp

oh man I've had a draft blog post on Farcaster as GTM. My real tldr is that's it the best first thousand users of literally all time because they are super engaged, will try every button and feature and give you feedback. Its not going to scale you to 1M but it is literally the best early adopter group I've ever seen and I've been on the internet forever/

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Jason Goldberg Ⓜ️ 💜 pfp

Jason Goldberg Ⓜ️ 💜

I’d love to get on a 10 minute call with them.

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ted (not lasso) pfp

ted (not lasso)

who is their target user?

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kia pfp

don't launch a token on farcaster and don't go looking for users on twitter

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dawufi pfp

it depends what the goal is if you need 10 incredible users to test your product and become flagship customers with top tier feedback, FC is undefeated If you need to prove to someone that you're popular with # of followers and engagement, just buy it on twitter and move on with your life

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kenny 🎩 pfp

"This culture values authenticity and showing up for each other more than the general crypto population" on top of this being hard to prove (plenty of people have launched stuff/tried to market stuff on here and not received support) isn't this a function of it just being a smaller crowd? it's easy to show up when the bar for showing up is the same 100 hyper-active users

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Mac Budkowski ᵏ pfp

Mac Budkowski ᵏ

depends what this crypto infra is focused on. if it's for consumer apps or sth related to base, Farcaster seems like a good fit. but e.g., for zk i'd probably invest this time in being active in a few smaller zk communities

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dude 🧔🏻↑🔵🟣 pfp

dude 🧔🏻↑🔵🟣

Life does not stop and start at your convenience, you miserable piece of shit

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