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mark mollƩ
@marmo.eth
āProductāmarket fitā in crypto is an inanimate notion in an already intangible digital world. What all crypto projects need is a peer-to-peer conceptual brand: an abstract peer-to-peer promise that humans grasp intuitively, triggering the emotional desire to take action; plus a concrete expression of the action they can take to obtain the glorious bounty of that peer-to-peer promise. Features, utilities are important for the to improve the concrete expression, but they donāt frame the peer-to-peer promise (neither do traditional branding and marketing techniques, logos, colors, and even names, which tend to be stuck in the inanimate product positioning era). Thatās my nudge to @farcaster @dwr.eth and the broader cryptosphere. And huge shoutout to @j4ck.eth and @stephancill who actually made and delivered upon the peer-to-peer promise that made me a daily active member of the farcaster family. Both of these torchbearers should be given infinite invites!
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yerbearserker.base.eth š§šÆ
@yerbearserker
Very interesting articulation that Iām finding very helpful as I consider and juggle a variety of things in my mind (& tomorrow on paper lol) Good to meet you and now following! š«”
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mark mollƩ
@marmo.eth
glad to hear it! iām really looking forward to open-sourcing more of this thinking and getting it into the hands of builders doing the most good. right now, only big, vc or well-funded orgs can usually afford this kind of workāand thatās def not the spirit of decentralization. if youāre a small builder and just want to bounce ideas around on how to architect a compelling relatable, authentic peer-to-peer promise, iād be happy to help!
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