During Jordan’s era the nba reqd wearing the official shoes. The fine for breaking the rule was 5k. Jordan broke that rule because Nike offered him a lot of money to wear the shoes for a game.

The cameras were on those shoes more than the players that game.

Breaking the rules can be profitable.

(Not an endorsement of breaking the law or doing something immoral 🙏)

Working on building zkTLS infra/products. A ruthless empiricist.

http://opacity.network

Advisor @ EV3 Ventures

I think that the story of Michael Jordan and his collaboration with Nike is a great example of how bold decisions can change not only an athlete's career but the entire industry. It shows that sometimes it's worth taking risks to achieve great success. However, it's important to remember that such actions should be well thought out and not violate moral principles.