The test of a hotel is its pillow selection. All North American hotels seem to fail badly. Their range is ultrasoft to whipped cream. And with an area of 3 square kilometers 

Sometimes I use a rolled up towel instead. This might be one of those

Asia understands hard, firm pillows.

Delver at contraptions.venkateshrao.com, running summerofprotocols.com, host of /gloom ☀️

Depends on how you sleep imo

Hard pillows are better if you sleep on your back or side, as your neck needs more support

Soft pillows are better if you sleep on your front, as your head only needs a small amount of uplift from the mattress

thanks for coming to my ted talk

nah it's a lot more complicated than that...