Feel like “Consumer crypto” is ironically terrible branding wrt consumers

“Consumer” gives “Exit liquidity”, “sterile productive users”
 
“Crypto” gives “Vague nerdy finance” and “Hot new ponzi” 

I get that it’s a matter of target audience & intent but I think we can do better idk

Co-Founder @shillr • /shillr | Accidental art collector & onchain permaculturalist | Serving /vaas | 🌱🌐 www.shillr.xyz

Consumer is where we'll end up

But that term is too broad right now as it gets clubbed in with all the other internet enabled consumer products, brands, and apps

Crypto-enabled consumer is more precise but a mouthful