If you don’t pay close attention, all your preferences could end up being not what you actually enjoy but what is high status or what will not anger your tribe

In a weird way with the advent of social media this is happening at scale that is unprecedented 

The other weird thing is all of our preferences are starting to converge; go to Italy in the summer if you are in the US, go to Venice, get a house, get the same instagram ad furniture, wear lulu lemon

Unconsciously were being herded, dangerous if you are not present

creating and destroying; built flying cars & autonomous vehicles, now building /faust, more here: /july, web: july.rocks

I don't think is necessarily a new thing, though. We've been manipulated for a long time. Curtis talks about this in one of his documentaries, can't remember the one. I think the concerning thing for me is the subtle replacement of choice by suggestion based on analysis of our likes, and sold to us as advancement that potentially could lead us to a place where we don't know whether we're choosing things freely because we actually do like them or because we think we must like them because they're being suggested to us.