bad-takes

Seeing projects do distributions to people who hold certain NFTs instead of using the deep, rich user data available from social interactions is pain

@woj.eth wdyt about this

i am biased that as a holder of the "certain NFTs" in question i do enjoy these mechanisms. but it would be cool to use the graph in more novel ways to create allowlists

1/ 
thinking from first principles (chopping block pod with dan was actually spot on about it)

when you do an airdrop you either want to:
1. decentralize your network and reward first users
2. create net buyers of your token

1) is not usually a case for new social projects

Holder is a web3 CRM and marketing automation platform that powers customer engagement for the tokenized world.

Completely agree. 

Honestly, I think it's too difficult or not worth the effort for a lot people. And just a simple NFT token-gate is good enough. It's why we built @holder. Tools built for the marketers to grab user on-chain data in a no-code way.