Something underdiscussed in BTC vs ETH: Bitcoin, organically, appeals so much more to older gens (60+ y/o) than Ethereum.

Yes, it is discussed, in terms of "what boomers do/like". Wording evidences the dynamic. Older generations as an outsider group.

I wonder what kind of framing could change that.

PhD in aviation ∩ climate science | Aviator, diver, ETH maxi, nexialist | Host of /diving /ethfinance /eth-staker /geopolitics /science /singapore /thomas

Unasking the question is quite relevant indeed, I'm not sure we have a need to move in that direction. With time, power distribution rebalances towards the previously young. Unless @bryanjohnson converts the world and we're stuck with 140 years old bitcoiners dominating us forever.

For sure, just the two words of “digital gold”  is both an incredibly simple narrative for boomers and one that they can relate to.

By comparison “ultrasound money” was opaque to any outsider because even “ultrasound” has an unrelated meaning in everyday language. Now that the meme is dead, there isn’t an easy soundbite to describe Ethereum that will instantly speak to boomers. Except perhaps “programmable money” — but programmable for what? It still begs for more explanations.

At the risk of unasking the question — how relevant is it to work on making Ethereum more appealing than it is to the shrinking cohort of 60+ y/o, or making them part of the inside group?

Catching up on smart contracts, DeFi, layers, PoS, data availability, etc is hard enough even for insiders