More than 200 chains (L1s, L2s and L3s) have launched in the past year.

That means it’s getting harder to compete for mindshare - why should I use or build on your chain, and how is it different from any other general purpose platform?

Technical superiority isn’t enough - plenty of examples in tech where the most advanced option failed to gain traction (think Betamax vs VHS). But purely operating off vibes doesn’t work either - developers are the lifeblood of crypto, and there needs to be something of substance for them to stick around.

The most successful and fastest growing ecosystems have to offer a novel value proposition AND have a strong GTM (while realizing devs, creators and users all overlap)

Here’s a few (non exhaustive examples) of ecosystems with near term launches doing it all:

* Flow's Crescendo launch - on the technical side, it keeps all of the advantages of Flow, including protocol-level account abstraction, mobile secure elements, and MEV protection, while adding EVM compatibility. On GTM - they’ve invested heavily in their developer ecosystem, ensuring their full developer ecosystem has the right tools, platforms and solutions to build apps users will actually want to use.