brand

Paragraph

Great writing deserves to be shared, seen, and supported.
But today’s internet makes that harder than it should be.

We want to give writers a place where their ideas thrive — and today, we’re launching a new look and a new home at https://paragraph.com.

Read more below ↓

Beautiful new brand & product update from @paragraph 

Notable:
• .xyz –> .com — friendlier domain to much wider audience & improved SEO
• "Where ideas thrive" packs so much emotion and meaning into 3 words.
• Warm browns & neutrals resemble book spines & pages
• Brown > Black background makes dark mode makes reading much easier & cozier

Where writers share, grow, and get paid — one post at a time.

Creative partner to founders and growing brands. // Building visual systems that connect people, purpose, and place.
//
Head of Design @decentdao

I think about people and design.
I love RC: /rearmotor

It's so important to abstract away the crypto tech jargon from the users to grow products beyond a (still very small) core crypto audience. IMO that's one of Web3s biggest opportunities for growth — the tech doesn't matter as much as how the values behind it enable radical new solutions to longstanding problems big and small.

Love these changes. As well as the soft mention of wallet and crypto on the landing page. Really focused on a being a product for everyone, not just a crypto version of Medium.
👏

You nailed the motivation behind the color choices! Thank you for the kind words & sharing. 🙏