Hmm. I think if Bluesky drafting off DNS for verification as a weakness and blockchain based verification + global namespace as a  strength but looks like in general using a blockchain even for an obviously clean and appropriate use requires 10x benefit to convince most people. 2x will not do.

Delver at contraptions.venkateshrao.com, running summerofprotocols.com, host of /gloom ☀️

I thought the same. I assumed an on-chain registrar was a must be looks like most people prefer the convenience of DNS and no gas, despite the obvious centralization