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Clayton Mooney
@mooneymillions
We average an email every 6 days to loyalty club members. Here's the recent stats from Clayton Farms Salads location #1 in Ames. Open rate is 💪 (emojis in subject line have helped) Conversion rate is💪 (quick read, followed by order now button) AOV is 📈
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Sam (crazy candle person) ✦
@samantha
That’s awesome, how do you plan out your campaigns?
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Clayton Mooney
@mooneymillions
Thank you! I think a cycle of voting on next menu item, "food is the hero," and heartfelt with CTAs is healthy. Our last 5 have looked something like: * BLT panini launch * BLT is crushing it. Vote on our net panini * Pesto Chicken panini launch * Now booking catering for March and we're real farm-to-table * Our top 3 most popular menu items are X,Y,Z. What else should we farm?
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