Matthew
@matthew
No one is less likely to see a Studio Ghibli movie because of Chatgpt. If anything, it’s the opposite: way more people will discover and enjoy their films more as a result of AI, and that makes their IP way more valuable. https://x.com/vanschneider/status/1904993913301078326?s=46
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tomato
@tomatoxyz
or it devalues the hard work that goes into one of the original movies because the art style ends up everywhere that no one finds a compelling reason to watch the movies themselves The IP loses value when its plastered all over social media and people are making unauthorized merchandise - this isn't like when people would pirate a movie or a song and check out other works by the same artist. When anyone can make a studio ghibli picture/movie the artistry is gone.
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Matthew
@matthew
Strong disagree. Proliferating the meme makes the meme stronger. You are correct that it's different than pirating a movie—in that case you are literally stealing a released body work. In this case, you're driving hype and shared interest toward the IP by meme-ing.
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Matthew
@matthew
Also, ChatGPT is not the only AI here. Grok has this capability. So does Gemini. And so will / do Chinese AI models, who are completely outside of our legal regime. Regardless of what either of us thinks, the old world of copyright law is dead. Brands will either embrace it and proliferate or die fighting it.
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tomato
@tomatoxyz
Yeah I agree on that point.
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