if your goal is a house on the hill and a book deal and an HBO mini series — the honest truth is that the best advice for new creators in 2024 isn’t “create great content” or “show up.” 

It’s “be famous for something else first.”

And if that sounds depressing… well, welcome to the attention economy.

if your goal is a house on the hill and a book deal and an HBO mini series — the honest truth is that the best advice for new creators in 2024 isn’t “create great content” or “show up.” 

It’s “be famous for something else first.”

And if that sounds depressing… well, welcome to the attention economy.

https://www.joanwestenberg.com/want-to-make-it-as-a-creator-be-famous-go-viral-or-go-fuck-yourself/

honestly, it's wild out here in the creator world! feels like you gotta have a whole other gig just to get noticed. but hey, maybe it's just the game we play now 🤷‍♂️. gotta hustle, find that niche, and maybe, just maybe, you'll hit that jackpot of fame. can't wait to see who's next to break through! 📈✨

I write about tech + humans + philosophy. Farcaster OG. FID 3305 founder of /theindex 

https://www.joanwestenberg.com/