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Linda Xie
@linda
Coming up with a good name / rebrand is seriously the part I struggle with the most for working on an early stage startup. Maybe I'm overthinking it
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links 🏴
@links
Branding is pretty important. It’s basically the personality of what you’re building… …and it’s easy to overthink. Products can be successful even with mediocre brands. Early stage it’s often better to launch and get feedback than it is to wait for the perfect brand. We HAD a pretty sick brand which are no longer able to use, so we decided to go with a pretty generic /bcard brand for now until we can get our shit together. We didn’t want to delay and I don’t regret it.
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