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Dan Romero
@dwr.eth
A lot of chatter recently about Farcaster, marketing and expanding beyond crypto I have yet to see a crisp definition of: 1. What problem does Farcaster solve for people outside of crypto today? 2. What evidence exists that existing at-scale free social networks and paid creator tools / platforms are insufficient in serving these people? 3. Assuming this population exists, what channel (i.e. tactics) do you market Farcaster to said people? I'm not asking for free work, fwiw. It's our job to figure to this out (we don't have an answer for this question ourselves). But hiring a "marketing team" when you don't have an answer to this question is not going to solve the problem. Marketing works great when you have a clear value prop and target market and channel.
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Leo
@leohenkels
For me, Farcaster, has emerged as a social network that doesn’t “feel” like a social network. Less addictive - maybe not ideal, but feels like I can take a break when I need to. More personal and human connections without the social pressure that comes with Instagram. I think it goes back to cozy corners theory that you discussed at Farcon. Lastly, and maybe most importantly it’s at a growth stage. Feels like early Twitter, where if you post consistently today, you will be rewarded with a large following in the future. There an incentive to create an online brand here (you can do this without have to explain how much easier crypto can help you monetize an audience or attention). I think all the above might resonate to an individual fed up with traditional social media. It’s how I pitch it to my friends.
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Al
@0xalgedi
Yes 20 $DEGEN
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