new project starts on monday. going to ditch all traditional UX design process and go entirely intuition-led as an experiment.

my hunch: trad design process is restrictive and creates arbitrary constraints on creativity.

Designer 🫧 investigating intuition over process 🕊️ Working Backwards from Magic 

→ https://jordanmoore.substack.com

I’ve been having hunches for the past two years, and the more I experiment on the side with intuition-led design, the more I’m convinced it’s a lost art.

But intuition requires training and experience, because only then the process can become the crutch.