Design

Why do press release websites always look like shit? It feels like they intentionally go out of their way to make the content feel more generic and less readable from the rest of their website.

Why do press release websites always look like shit? It feels like they intentionally go out of their way to make the content feel more generic and less readable from the rest of their website. https://newsroom.chipotle.com/2024-09-16-CHIPOTLE-DEBUTS-AUTOCADO-AND-THE-AUGMENTED-MAKELINE-BY-HYPHEN-IN-RESTAURANTS

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My guess is they’re trying to follow the same format as the rest of their style but without the consistent font spacing and line height … or maybe they’re trying to combat copy paste headlines.

Why is the preview yelling at me 😰😰😰😰

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They're for scrapers and robots, not for humans

From my experience working with large corporations, uploading press releases often feels like a checkbox task rather than a priority as there is frequently a disconnect between user experience, campaigns, and PR.
But you are right the website design doesn’t help at all as it makes the content feel even more generic and less engaging.

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