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Content
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Apurv
@apurvkaushal
any resources on successful product retention strategies for web3 products beyond the allure of points & airdrops? Building a sprint plan to solve D30 retention for us & currently stuck with a small subset of ideas - Push notifs - NFTs as identity - Simplified onboarding
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Jason
@jasona
Community! It’s the best way to keep engagement high. I haven’t spotted a one size fits all playbook. Depends on your community and what they vibe with. If your events and conversations revolve around learning rather than memeing & GMing you can get some really deep engagement or even better relationship building
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Apurv
@apurvkaushal
Agreed. challenge is the active social community audience is already super active even on product. How to get more folks to cross that chasm repeatedly ?
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Jason
@jasona
We need products that satisfy a JTBD with amazing onboarding that just happens to use blockchain tech without the user even knowing
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