Founders

genuine question:

you’ve built an MVP you wanted to test. you’re testing it with users.

now what?

a. improve the product while collecting feedback
(why make it better before anybody asks?)

b. build another MVP to test
(tough — splits focus, stretches devs, spreads attention)

what do you do?

the art guy™ co-founder @lisafound, ex r/ga. notes on art and design. screenshots of things i've learned. all misspells are my own.

"Lean Startup" is pretty clear about it.

You rinse and repeat until you have enough customers to say you have PMF, then you invest in growth. 

If nobody is paying you yet, you're missing the "V" part of MVP.

No magic number. Retention is more important than acquisition, so let's say you're a b2b with 10 paying customers with 95% retention after 3 months, I'd call that PMF. 

The point is more about "do we have a -repeatable engine- of acquiring and retaining customers without heroic effort?"

If no, find the bottlenecks and eliminate. If yes, shovel coal into the growth furnace.