Haier (she) 🎩 on Warpcast

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And we're back growing together in /growth thanks to our in-channel experts! We're kicking off the season with @haier. I'm learning a ton about her about ai and marketing. As in season 1, reply to this cast with your question, upvote questions that you like. The question who gets most upvotes wins the community price. Can't ask a question? Become a member first. About Haier: I’m Haier, a marketing enthusiast with a serious passion for all things Web3, AI, and the latest in new tech. Between work and life, I’m usually juggling family time with my husband, our two kids, and a fluffy orange cat. Somehow I squeeze in a bit of running and, of course, experimenting with the newest trends in tech. Excited to connect, share what I’ve learned, and hear from all of you!

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@haier whats the weirdest but most successful growth hack you know?

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Haier (she) 🎩

Berachain! Did you ever hear about them or watched a interview with the founders? It's quite an experience. Long story short they started with Bong Bears NFT collection as a meme-inspired NFT series that attracted OG DeFi enthusiasts. This led to a highly engaged community of DeFi users who began discussing challenges in the ecosystem, such as liquidity fragmentation and governance issues. Building on insights from this community, the team introduced Berachain, a Layer-1 blockchain that uses Proof-of-Liquidity (PoL) consensus. This growth hack, starting with a lighthearted NFT project to attract a niche community and then creating a blockchain tailored to its needs, is a weird for sure but interesting example of turning community-driven insights into a scalable product.

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