First Draft Club

Turned this week’s post into more of a research overview and decided to break out insights/solutions for next week. No one here will be surprised by #2 but trust me it’s almost blasphemy in the culinary world. 

And here’s the link to last week’s full article: https://www.cookingroux.xyz/p/the-case-for-creators

Music, Community, Non-profit, but mostly music
https://www.musicto.com/andrew/

AI is going to obliterate food blog traffic.

Super interesting first article - I hadn't thought of culinary creators through that perspective and yet - of course :-)  The monetization dilemma is real - add in to that generative search and reducing web traffic - I suspect substack (or similar paywall) is going to be inevitable.

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Yes to video content, yeeesh. But… what’s good for the algorithm or what’s a good recipe? The former never stops moving but the latter, I’d argue, is tried and tested.

First ones not surprising as most haven’t actually tried to make a food video 😅

Bar for what’s good always moves too