cryptosapiens

distribution

Harnessing the Power of Innovators: Your Key to GTM Success 

When launching a new product, service, or idea to market, it’s easy to think big and dream of widespread adoption. But every successful go-to-market (GTM) strategy starts small—with the innovators. These early adopters, who make up just 2.5% of the population, are pivotal in shaping your offering and setting the foundation for growth.

https://warpcast.com/jonathancolton/0xfd9b173a
This is a really cool and informed article for builders and creators in Web3. Great one @jonathancolton

📷 + Channel Owner /nature + /lightchasers + /positivesum | Go-To-Market and Service Design Sprint Master /distribution
https://linktr.ee/jlcolton

lovely article and good advice on targeting innovators when launching a new product. i gave similar advice to a friend i spoke to earlier today about a new service he's launching. 

a follow up question for @jonathancolton: what strategies have worked for you in the past for finding innovators and building a relationship with them once you've found them?

Thank you Gloria! Innovators lead the way.