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Glo Dollar
@glodollar
together w @pbkompasz, we're creating a frame to donate. each day, the frame shows a different charity to which users can make small donations. below 2 sample pages. questions: - light or dark? - other feedback?
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Biji
@biji
Really cool idea! Feel the first headline is super important for conversion. Imho should communicate the core of the idea: a new charity every day? doing good every day? Where it gets confusing is: do I donate with a one time donation or is it over the period of time by holding Glo? Wondering how does getting Glo today translate to money for the charity of the day?
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Glo Dollar
@glodollar
thanks for this, biji. great questions which expose the predicament of being clear <> conveying as much information as possible. the idea is that each day there's a new charity of the day, and each day a user can decide to donate (with a small donation starting 1 usdglo). i think the glo dollar point is an important one. by showing it in the first page, it may lead to confusion. but we want users to start donating _with_ glo dollars as to multiply their impact. we could move the option to get glo dollars on the page where users are donating. would you say it's better to drop "Feeling generous" and instead headline with "Donate to the charity of the day!" (potentially explaining that each day, there's a new charity of the day), or would you keep it as is and elaborate more on how it works in a 2nd page? a 3rd idea could be to add a button in the first page that links to a google doc and explains in a few bullet points how it works. cc @pbkompasz
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Biji
@biji
gotcha! would drop "feeling generous" - somehow doesn't catch me, but maybe this is just me. I like the idea of making it simple to generate impact. so with me the "donate to the charity of the day" makes me curious. what makes me even more curious is the idea of just donating one dollar per day. which feels like it's super easy to get started
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