Founders

How do you bake your time spent working into your margins?

🕯️They/them. Scaled cos from 0-$300k in arr, 7-35 employees, 0-100k users. Now I make beautiful, functional, and ethically made candles at humankind.place

For business metrics:

How much would it cost to hire someone else to do this job?

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For personal finances:

What's the most $ I could make selling my labor elsewhere for these hours? And then discount it by how much happier I am doing this instead.

truemed.com | @coinbase | @dropbox | gazzini.com

For business: makes sense. 

For personal finances: the income I used to make won’t match my business for a few years. But I’m happy and that’s priceless!