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Content
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welter
@fun
let's say you have a product (ReelFarm) with 7 competitors do you a) build differentiating feature b) run ads c) cry d) other? asking for a friend
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Dan Romero pfp
Dan Romero
@dwr.eth
Just keep talking to customers and building features they want to pay for
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Michael Pfister pfp
Michael Pfister
@pfista
Your potential users probably don’t know that 7 products even exist to solve their problem Focus on figuring out how to reach users
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Elie
@elie
You have more than 7 😂 Just launch and start selling. Ads is an option. It’s working for your competitors. And ya agree about listening to feedback and improving. But the core product is pretty clear. Just get it out there.
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Noah Bragg 🔥
@nbragg
I'd say make sure your product is good and go and get customers. It's a big ocean out there, especially for a bootstrapper.
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tani
@tanishq
Considering the entire pipeline is functional ads -> feedback -> product platforms i’d say, in order of likelihood of most conversions: 1. Tiktok 2. Google Ads 3. Meta (Insta / FB) 4. FB groups I’d also say do the hard part of reaching few pages putting such videos 1:1 for free trials
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Royal
@royalaid.eth
Competition generally is a good thing because it means the market is probably validated. Like others have said, reach new users and focus on adding value adds to existing customers
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Sam (crazy candle person) ✦
@samantha
keep listening to customers differentiating use cases will emerge!
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ace
@ace
if competitors are bigger in size, a) if they are smaller and less funded, b)
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six
@six
Prolly do some sort of unique gtm Pie is huge, just need a small slice, don’t need to beat everyone at everything
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veekay
@veekay
c then d then c again then a then c again then d and so on
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not parzival
@shoni.eth
dont react based on their actions, you’ll differentiate to your own drum beat
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Brock
@runninyeti.eth
1. Define your resources + runway 2. Use 1 to take as many big swings as possible (e.g. differentiate in this case) 3. Get constant feedback on 2; double down on anything that's someone pays for And of course have good cry sessions along the way
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Jordan
@ruminations
remove all features, in order of customer usage, until you have the most used feature. then, improve that feature, in coordination with individual users, until those users are willing to pay for it and recommend to other potential users.
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