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I've been reflecting on social platforms and how they fall into two main categories: ego-first and topic-first. Ego-first platforms (like X, Instagram, YouTube, and Facebook) emphasize vanity metrics such as likes, follows, and shares to drive engagement. Where topic-first platforms (like Letterboxd, Goodreads, Quora, and Reddit) focus on user-driven content ranking, where voting, listing, or ratings determine visibility. Some platforms, like TikTok, blend the two albeit algorithmically.
What fascinates me about topic-centric platforms is how users collectively act as a de facto "algorithm," providing social proof of value through their lists and votes. This, to me, is their real superpower.
On Paragraph, I see post collecting as an extension of this concept. I'd care less about subscriptions to my blog if users could collect articles they like, curating personalized "home news" feeds. This would shift the focus from individual creators to the collective value of the content. 1 reply
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