There’s been a lot of talk about product NFTs driving growth, since trending NFTs appear on Farcaster and other web3 surfaces.

But how do you track attribution? How do you know growth is actually coming as a result of FC users finding that NFT and checking out your website?

A block explorer for Farcaster | casterscan.com

cma.xyz. Founder /paragraph, previously at Google and Coinbase

This is something I've been thinking about as well.

Not seeing a ton of conversions on my Launchcaster or Google Analytics stats from the @casterscan launch, but also curious to see if those numbers change after next week's Launchcaster newsletter.

building products /neynar, hacking /farhack, sharing thoughts /dylan | dylansteck.com

I've also been checking the number of casters who have minted on the Discover tab