Dan Romero on Warpcast

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If you don’t like the “make money” consumer value prop for Farcaster—what do you think is better? Reply with a suggestion and rationale. Like replies that resonate.

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KMac🍌 ⏩ pfp

@art had a suggestion https://warpcast.com/artlu/0xa0042100

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As a consumer why do I care about open? Web2 networks are open.

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KMac🍌 ⏩ pfp

I hear you & tend to agree It was Art's suggestion. I don't think it sucks. It wasn't offered in the context of 'value proposition'. All the caveats now aside... Make money comes off as transactional & mercenary. There's something more aspirational to be had from a user's perspective eg becoming a successful entrepreneur before answering the Q, let me confirm the 'positioning' of FC (my QAD word salad): Farcaster is a decentralized, developer-friendly social protocol that enables anyone to build and own their social experience. & the positioning of WC: Warpcast is the first & best way to experience Farcaster, combining the familiarity of Twitter with the intimacy of group chats, giving users more control over their identity and data. We are looking for a value prop for FC so I'd try on these themes: -Own your identity and content—move between apps without losing your followers or history. OR my fav -Build without platform risk—Farcaster is an open social protocol where apps and communities thrive.

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> Own your identity and content—move between apps without losing your followers or history. So obviously this resonates with me personally. However, I don't think that's what most consumers are looking for with social. -Build without platform risk—Farcaster is an open social protocol where apps and communities thrive. This definitely resonates with builders. But the issue is they need to maximize TAM so launching on Farcaster is a good start but people graduate.

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KMac🍌 ⏩ pfp

What if we framed it around economic opportunity and long-term success instead? eg: Farcaster is the best place to build & own your audience—whether you’re a creator, entrepreneur, or community, *you control your growth & monetization*. This keeps the financial upside but frames it as ownership & opportunity, not jeets. It appeals to both builders (who want a strong ecosystem) and users (who also want ways to grow and earn). Behind each frame/mini-app is a full-blown app with an entrepreneur. If we get 1k, 10k, 100k entrepreneurs to intentionally graduate, that's good for FC & better for WC. They will bring users if they see Farcaster as the best place to start, grow, and scale their network-driven project. By framing it as economic opportunity we attract value builders, not extractoors. If Farcaster becomes the default launchpad for the next generation of social-first entrepreneurs, its network effects will compound—more apps, more users, more engagement, more money FC as grad school not undergrad

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