A place for developers to talk about building on Farcaster.

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If you’re building a consumer app, the best chance at retention is:

1. mobile app
2. Push notifications
3. Email notifications

Can’t think of a recent successful consumer app that didn’t have this.

Best I can come up with is MetaMask, Uniswap and OpenSea. But less consumer and more financial (ie whale heavy).

Why do entertainment apps like Netflix and Spotify retain with very little use of 2 and 3?

summoning /daylight | kylemccollom.com | we are hiring: careers.daylight.xyz

Feels like they are in a different category of usage, but they retain because they have exclusive, world-class content

I think the answer is a question: Why do users need to open your app daily/regularly? If there is no good answer, then you have to use some kind of push notification to remind them. Metamask, Netflix, Spotify don't need it (though it seems that Netflix has started to do so, probably because of competition).