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androidsixteen
@androidsixteen.eth
Was talking to a founder friend yesterday who has looked into using FC as part of their gtm (they are a crypto infra co) He said the team came to the conclusion that 80% of the folks they could target here, they can get by targeting CT, hence it would be mostly redundant spend with little ROI I countered that it’s not the intersection that matters, but the difference. Meaning — the 20% of folks that are active here, but not active on Twitter, are the highest value cohort Reason being — it’s a different culture. This culture values authenticity and showing up for each other more than the general crypto population. Smaller quantity but much higher quality He grokked it but I could tell it would still be hard for him to get buy-in from the rest of his team. Sadly, I think this realization doesn’t scale well, but needs to be experienced or learned via wom from a trusted party Not sure how best to communicate “the vibes” other than one person at a time cc @kia.eth the resident vibe lord
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Dan Romero
@dwr.eth
How do you GTM on Twitter today?
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ccarella
@ccarella.eth
try to funnel them into Telegram.
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Dan Romero
@dwr.eth
Why Telegram?
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ccarella
@ccarella.eth
There is a HUGE crypto community on Telegram with super high engagement and crypto bots and mini-apps that people have been conditioned to use. So it depends on what you are trying to do but if it involves transactions, Telegram is great. Also I have no idea what other ways you can use Twitter as GTM but to move them someplace else.
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