mozilla's new brand identity just dropped under the theme of "reclaiming the internet" with a new flag/t-rex logo

i always liked the last wordmark with the :// in moz://a but i guess that was too nerdy? this new branding is leaning into ascii art and other early internet elements soooo ¯\_(ツ)_/¯ 

what do u think?

mozilla's new brand identity just dropped under the theme of "reclaiming the internet" with a new flag/t-rex logo

i always liked the last wordmark with the :// in moz://a but i guess that was too nerdy? this new branding is leaning into ascii art and other early internet elements soooo ¯\_(ツ)_/¯ 

what do u think?

https://www.itsnicethat.com/articles/jkr-mozilla-rebrand-graphic-design-project-240924

i like internet (◕‿◕)♡ riotgoools.com | veryinter.net/person | nf.td/elle | alt: @elle | very internet person channel: /vip

I really liked the :// branding. Not sure how I feel about the dino so far. Its like it can’t seem to decide whether it wants to be pixel art or not.

While we’re on the topic of green color palettes and dinosaurs made of abstract symbols…

I’d like to think Mozilla took a little inspiration from a little creature I designed when I was 14 —“Calculosaurus”

/frontend dev・founder/decentralized data wrangler /blockhead・ritual.net・UI/UX abstractionist・DeFi/web3 builder・dropout・24・prev /dydx・x.com/darryl__yeo

Also

https://warpcast.com/darrylyeo/0xe97afa4f

Honestly, it’s growing on me. Notice how the back and arms don’t line up with the grid either as it tilts back.

If they’re really consistent about being inconsistent I could see this “uncanny valley” approach working.

yeah the pixel artist part of me can't get over how the dino doesn't use the eye pixel as the common unit for the other measurements of it. ie. the neck line is wider than the eye, the two tops of the m are smaller than 2 eyes, etc etc. it's in a weird place between pixel and ascii