Phil Laufenberg pfp

Phil Laufenberg

@cpo

36 Following
10 Followers
Phil Laufenberg pfp
Phil Laufenberg
@cpo
And follow me so I can send you a personalized 100% discount code đŸ’”
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
It’s unfortunately another ‘it depends’. Depends on your budget, the target segment/industry, the goal of the survey etc. Any cold outreach is hard unless you can afford tools like usertesting.com Happy to give more precise advice based on your context in a quick call via topmate (link in my bio) if you like?
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
This mostly means the person you’re talking to is not your initial target group and doesn’t have the problem your solving, so I’d file it as noise. Most valuable information is to get a referral to the person who experiences the problem. If you cannot find a set of people who have the problem then probs pivot.
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
I have to get my spellcheck checked! Although “prediction management” sounds like something a PM could add to their toolkit..
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
Yes, big problem. Staying on the right side of securities laws can easily eat up hundreds of thousands of dollars that you don’t have because you cannot (shouldn’t) do a TGE if your aim is to provide equity. And currency sucks if it’s volatile, so better kept off chain with a fixed value, see Warps. Tricky!
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
Farcaster community: I want to be your go-to-person for product management advice, coaching and training. For founders and teams looking for product market fit or scaling beyond. What are the must haves I need to do? How do I get the word out? Who should I connect with? Help me out to make us successful.
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
Depends on the stage. Start with problem discovery, yes. And when you developed a solution, do interviews or user tests to check if the users can get to the value. (Usability tests). An interview asking if a solution is valuable is useless, I agree.
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
Predict management, User Research and entrepreneurship 101.
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
From 10 years experience: “Tell me about the last time you had that issue and how did you deal with it.” -> “I personally don’t have it, but many people do
” If they want a feature otherwise they couldn’t buy: “How do you achieve this currently?” -> “We don’t yet” The noise is real.
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
That is the right product approach. Web3 opens up and expands the solution space. But it doesn’t close the web2 solution space. Creating what customers want and not what we want users to want 👍
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
Successful product practice remains the same. Understand the target market and create value. Great to see that you’re spearheading good product management thinking!
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
8/10 founders at meetups tell me what their product does when I specifically ask for the problem they’re solving. What problem are you solving? Can you spell it out? Comment below!
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Phil Laufenberg
@cpo
Founders are remarkable. You push through barriers that others would find impossible to overcome! Just make sure it is not a barrier that saves you from falling off the side of the mountain road. Vision, strategy and customers will give you the answer.
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
Users of a protocol get value from having other users on it. In the beginning, there are no other users. A protocol needs to somehow make up for it. If (!!) done right, Airdrops are a good option. It’s simply marketing. Just like Uber airdropped $$ for booking or offering a ride when they started in a new city.
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
(Need you to follow me to send you a DM)
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
@mmd depends heavily on the job and market. Happy to give you a detailed answer in a live chat. Book a session at topmate.io/phillaufenberg and use the 100% discount code I send you via DM! Happy to gift some product advice to the Warpcaster community.
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
Yes, definitely aligned on that. Thanks for clarifying
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
Swing = Design Immutable typos.
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
It seems like everyone is paralyzed by choosing the right feature to build next. But ultimately, it needs to generate business value: either attract new users or prevent existing ones from leaving. So start by figuring out what makes users leave or who isn’t signing up yet and let this guide your prioritization.
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Phil Laufenberg pfp
Phil Laufenberg
@cpo
Interesting shift happening. DLT forces rethinking of product management practice, business value models and value creation. Good design becoming more important. Understanding and prioritizing valuable problems for customers even more so. Exciting!
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