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Corrales
@corrales.eth
Making sales means solving the customer’s problem; otherwise, they wouldn’t buy. Marketing is therefore about helping people solve problems. This means you have to understand the problems they want to be solved (represented by your product). The sale represents the crucial first step towards solving their problem. If you're aren't testing product offers with your customers and selling, you're not helping them work towards a goal of solveng their problems. Content alone isn't enough.
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Al
@0xalgedi
Marketing goes beyond simply solving problems for customers - it's about tapping into their aspirations and providing inspiration. Effective marketing creates an emotional connection with consumers by aligning with their desires and motivations
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Corrales
@corrales.eth
But it always starts with problem solving — their pain. Because that is the thing that keeps them up at 3am. If it does not start with a real and felt pain and then selling a service to help them relive that pain, you aren’t doing marketing — you’re just putting out nice words but lack the authority to establish trust for the words to mean anything to them
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Corrales
@corrales.eth
At the end of the day marketing is about making sales. So it’s important that the sale represents a solution to their pain, and part of that is helping them create an identity through the product, which may align with what you’re saying perhaps?
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Al
@0xalgedi
Traditional marketing and sales are closely related but distinct functions within a business. Marketing is primarily focused on: Creating awareness and interest in a company's products or services Developing messaging and campaigns to attract potential customers Generating leads and demand for the sales team. Conducting market research and analyzing customer behavior Building the overall brand and communicating with a broad audience.
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