social

Zora and Rodeo rely on low cost, high volume business models. Onchain creators are skeptical. 

Yet, neither exudes confidence in brand messaging:

-Zora: you post here
-Rodeo: you experiment here

Zora's token model wins, but they need to onboard the existing talented onchain creators who remain skeptical (more interesting content actually true here. Selling social posts isn't what onchain creators want.

Rodeo...idk.

Sad that VC money dictated a meta that seemingly avoids building for onchain creatives, of which there are tonnes

Strat/art/design. Thoughts: /user-steen Director: /enjoy Guild: /metaliminal Zora: zora.co/@usersteen

Not following the VC money dictating a meta part.

Both projects are venture backed (Rodeo via the parent company Foundation).

I think the better framing is that in its current form building for onchain creatives has historically not produced venture runs and that feels accurate to me.

Case studies like SuperRare and RARE show there is a path here - but I agree it's a very different path and probably for the better