There’s been a lot of talk about product NFTs driving growth, since trending NFTs appear on Farcaster and other web3 surfaces.

But how do you track attribution? How do you know growth is actually coming as a result of FC users finding that NFT and checking out your website?

Founder /frameboard + /launchcaster / CSX / YC

Building open source via @frames, /open-frames to help Farcaster and decentralized social win. a16z CSX23. Side proj: farcasterchannels.com farcaster.id @search

cma.xyz. Founder /paragraph, previously at Google and Coinbase

Cc @df and @jayme, your recent writings inspired this