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Content
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Ben pfp
Ben
@benersing
Interesting take from @scottgalloway and @timferris on niching down: “If you’re not referring customers to others who could be viewed as competitors, you haven’t found your 1000 true fans” https://youtu.be/eyLFz3Viy-w
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androidsixteen 🌲 pfp
androidsixteen 🌲
@androidsixteen.eth
Everybody talk a big niche down game, but it's much harder to actually do it haha (the growth allure is too strong)
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rob hardy
@robhardy.eth
excuse me sir, but it appears you've confused scott galloway for seth godin, who is in fact a totally different bald white guy we don't all look the same, you know 😤
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Soren Wilder
@sorenex
"so basically, if I'm not sending my customers to my competition like a proud parent at a school talent show, am I even trying? lol"
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Joe Petrich 🟪
@jpetrich
True for creators and marketing agencies perhaps. I don't think it's true for B2B or B2C companies building products.
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0xChris
@0xchris
I agreed with “start with a niche” But this synthesis feels… unfinished. What it doesn’t mention is time. Niche takes time. Years, even. Running RoutineHub, I’ve seen it firsthand. We onboarded more users in the past 3 months than in the last 3 years combined. But it didn’t just click overnight—it grew slow, then all at once. Can’t wait? “Need” to speed it up? You need money. To hire. To build brand. To reach more people. That means bootstrapping (slow), or loans and VC (fast, but risky). So yeah—niche is right. But only if you give it time. Or give it fuel. Feedback welcomed.
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